Combining an NFC (near field communications) controller and a secure element to store personal information and security keys with advanced encryption technologies, the SENHRN1 is a Secu-NFC chip from Samsung. As NFC is increasingly used for mobile payment, ticketing, data sharing and electronic ID cards, consumers need a high data storage capacity with room to expand. The Secu-NFC chip, packaged as a SIP, has identical form factor measurements (4.3x4.3x1mm) as a standalone NFC chip, saving area on space-conscious mobile devices. The pin-to-pin compatibility also allows mobile device designers to adopt the chip without additional cost, engineering and design efforts. The embedded secure element has a 760kbyte, high-density flash memory providing sufficient capacity to store a choice of mobile services such as credit card codes, e-money, transportation transaction/payment services and coupon services. The NFC controller has an enhanced battery-off feature so it remains active for payment transactions even when the mobile device is discharged. An embedded single wire protocol interface, allows consumers to use services available by using U-SIM as well as the embedded secure element. The chip is sampling now.